Objective
The objective was to create a fictitious beer company and then to create a beer logo and Beer label for the company.
Process
The process was to make a logo first and then after that it was to create a beer label that portrays the company and to create three distinct labels that work together. It was decided to Create a sports line where I focused on creating Labels for three distinct positions that would best represent the brand with the ability to have an opportunity to expand the beer line.
Medium/Tools Used
Illustrator was used to create the illustrations and to transform some of the words and Indesign was to put it all together.
Concept 1
Concept 1
Concept 2
Concept 2
Concept 3
Concept 3
Craft Beer Mock Up 1
Craft Beer Mock Up 1
Craft Beer Mock Up 2
Craft Beer Mock Up 2
Craft Beer Mock Up 3
Craft Beer Mock Up 3
Craft Beer Wingers Mock up
Craft Beer Wingers Mock up
Craft Beer Sweeper Mock up
Craft Beer Sweeper Mock up
Craft Beer Strikers Mock up
Craft Beer Strikers Mock up

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