Objective
The objective was to create a fictitious beer company and then to create a beer logo and Beer label for the company.
Process
The process was to make a logo first and then after that it was to create a beer label that portrays the company and to create three distinct labels that work together. It was decided to Create a sports line where I focused on creating Labels for three distinct positions that would best represent the brand with the ability to have an opportunity to expand the beer line.
Medium/Tools Used
Illustrator was used to create the illustrations and to transform some of the words and Indesign was to put it all together.

Concept 1

Concept 2

Concept 3

Craft Beer Mock Up 1

Craft Beer Mock Up 2

Craft Beer Mock Up 3

Craft Beer Wingers Mock up

Craft Beer Sweeper Mock up
